AIR PURIFIER
PHILIPS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 2 in AIR PURIFIER
Buying Intent
3.76
1st in category
Brand Trust
1.02
index value
Brand Desire
4.55
index value
As of Sep ’26, PHILIPS records a Buying Intent index of 3.76, placing it 1st of 2 brands measured in AIR PURIFIER. Its Brand Trust index reads 1.02 and Brand Desire 4.55. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’26 | 2.63 | — | 1.33 |
| Aug ’26 | — | 4.08 | 2.49 |
| Sep ’26 | 1.02 | 4.55 | 3.76 |