HAIR SERUM
PILGRIM — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 2 in HAIR SERUM
Buying Intent
1
2nd in category
Brand Trust
1
index value
Brand Desire
—
index value
As of Aug ’26, PILGRIM records a Buying Intent index of 1, placing it 2nd of 2 brands measured in HAIR SERUM. Its Brand Trust index reads 1 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 1 | — | 0 |
| Aug ’26 | 1 | — | 1 |