DIGITAL INSURANCE PLATFORM
POLICYBAZAAR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in DIGITAL INSURANCE PLATFORM
Buying Intent
6
1st in category
Brand Trust
7
index value
Brand Desire
3
index value
As of Aug ’26, POLICYBAZAAR records a Buying Intent index of 6, placing it 1st of 1 brands measured in DIGITAL INSURANCE PLATFORM. Its Brand Trust index reads 7 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’26 | — | 63 | 35 |
| Aug ’26 | 7 | 3 | 6 |