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PORTER — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jul ’26 · 1st of 1 in ONLINE TRANSPORTATION APP

Buying Intent
1
1st in category
Brand Trust
2
index value
Brand Desire
index value
As of Jul ’26, PORTER records a Buying Intent index of 1, placing it 1st of 1 brands measured in ONLINE TRANSPORTATION APP. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jan ’2642
Feb ’2621
Mar ’26222324
Apr ’26111717
May ’26142630
Jul ’2621