PROCESSED FOODS
PRIYA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 6 in PROCESSED FOODS
Buying Intent
5
1st in category
Brand Trust
2
index value
Brand Desire
6
index value
As of Jun ’26, PRIYA records a Buying Intent index of 5, placing it 1st of 6 brands measured in PROCESSED FOODS. Its Brand Trust index reads 2 and Brand Desire 6. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | — | 1 | 1 |
| Aug ’25 | — | 2 | 1 |
| Apr ’26 | 1 | 2 | 2 |
| May ’26 | 2 | — | 1 |
| Jun ’26 | 2 | 6 | 5 |