CINEMA - DISPLAY
PVR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 4 in CINEMA - DISPLAY
Buying Intent
18
2nd in category
Brand Trust
14
index value
Brand Desire
17
index value
As of Aug ’26, PVR records a Buying Intent index of 18, placing it 2nd of 4 brands measured in CINEMA - DISPLAY. Its Brand Trust index reads 14 and Brand Desire 17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 7 | 2 | 6 |
| May ’25 | 42 | 18 | 33 |
| Jun ’25 | 20 | 15 | 20 |
| Jul ’25 | 27 | 16 | 24 |
| Aug ’25 | 28 | 25 | 29 |
| Sep ’25 | 5 | 1 | 4 |
| Mar ’26 | 12 | 2 | 6 |
| Apr ’26 | — | 7 | 4 |
| May ’26 | — | 2 | 1 |
| Jun ’26 | — | 3 | 2 |
| Jul ’26 | 3 | 2 | 3 |
| Aug ’26 | 14 | 17 | 18 |