HANDWASH
SANTOOR — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 1st of 2 in HANDWASH
Buying Intent
27
1st in category
Brand Trust
19
index value
Brand Desire
26
index value
As of Jun ’26, SANTOOR records a Buying Intent index of 27, placing it 1st of 2 brands measured in HANDWASH. Its Brand Trust index reads 19 and Brand Desire 26. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 10 | 16 | 15 |
| Jun ’25 | 5 | 8 | 8 |
| Jul ’25 | 4 | — | 2 |
| Sep ’25 | 28 | 16 | 24 |
| Oct ’25 | 24 | 26 | 28 |
| Nov ’25 | 26 | 46 | 42 |
| Dec ’25 | 12 | 19 | 28 |
| Jan ’26 | 2 | — | 1 |
| Apr ’26 | 13 | 3 | 10 |
| May ’26 | 12 | 24 | 18 |
| Jun ’26 | 19 | 26 | 27 |