WINE
SULA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in WINE
Buying Intent
2
1st in category
Brand Trust
—
index value
Brand Desire
4
index value
As of Aug ’26, SULA records a Buying Intent index of 2, placing it 1st of 1 brands measured in WINE. Its Brand Trust index reads — and Brand Desire 4. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 32 | 36 | 39 |
| May ’25 | 43 | 21 | 35 |
| Jun ’25 | 25 | 22 | 27 |
| Jul ’25 | 28 | 14 | 24 |
| Aug ’25 | 17 | 21 | 22 |
| Sep ’25 | 2 | 2 | 2 |
| Oct ’25 | 11 | 4 | 9 |
| Nov ’25 | 21 | 25 | 27 |
| Dec ’25 | 25 | 18 | 24 |
| Apr ’26 | 0 | — | 0 |
| May ’26 | 4 | — | 2 |
| Aug ’26 | — | 4 | 2 |