TAMIL NEWS
SUN NEWS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in TAMIL NEWS
Buying Intent
7.89
1st in category
Brand Trust
4.95
index value
Brand Desire
11.48
index value
As of Sep ’26, SUN NEWS records a Buying Intent index of 7.89, placing it 1st of 1 brands measured in TAMIL NEWS. Its Brand Trust index reads 4.95 and Brand Desire 11.48. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 1.07 | — | 0.54 |
| Aug ’26 | — | 0.82 | 0.50 |
| Sep ’26 | 4.95 | 11.48 | 7.89 |