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FASHION DESIGN

SYMBIOSIS INSTITUTE OF DESIGN — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 1 in FASHION DESIGN

Buying Intent
1.88
1st in category
Brand Trust
3.70
index value
Brand Desire
—
index value
As of Sep ’26, SYMBIOSIS INSTITUTE OF DESIGN records a Buying Intent index of 1.88, placing it 1st of 1 brands measured in FASHION DESIGN. Its Brand Trust index reads 3.70 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’250.93—0.47
Aug ’251.21—0.61
Sep ’25—1.280.78
Oct ’25—1.540.94
Nov ’25—2.001.22
Jan ’26—12.947.95
Feb ’26—1.651.01
Mar ’266.96—3.51
Apr ’26—2.631.61
Jun ’263.203.313.17
Aug ’26—3.061.87
Sep ’263.70—1.88