SHIRTS
THE FORMAL CLUB — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 3rd of 4 in SHIRTS
Buying Intent
0
3rd in category
Brand Trust
1
index value
Brand Desire
—
index value
As of Aug ’26, THE FORMAL CLUB records a Buying Intent index of 0, placing it 3rd of 4 brands measured in SHIRTS. Its Brand Trust index reads 1 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 1 | — | 0 |