HOTEL - PREMIUM
THE PARK HOTELS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 1 in HOTEL - PREMIUM
Buying Intent
5.02
1st in category
Brand Trust
4.08
index value
Brand Desire
3.09
index value
As of Sep ’26, THE PARK HOTELS records a Buying Intent index of 5.02, placing it 1st of 1 brands measured in HOTEL - PREMIUM. Its Brand Trust index reads 4.08 and Brand Desire 3.09. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 2.13 | — | 1.08 |
| Jul ’26 | 1.05 | 1.75 | 1.60 |
| Aug ’26 | 16.07 | 2.90 | 10.55 |
| Sep ’26 | 4.08 | 3.09 | 5.02 |