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ROUTERS

TP LINK — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 1 in ROUTERS

Buying Intent
23
1st in category
Brand Trust
31
index value
Brand Desire
7
index value
As of Jun ’26, TP LINK records a Buying Intent index of 23, placing it 1st of 1 brands measured in ROUTERS. Its Brand Trust index reads 31 and Brand Desire 7. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25146243
Aug ’25113627
Sep ’25182923
Oct ’25699
Nov ’25373340
Dec ’25265
Jan ’26168053
Feb ’26141427
Mar ’26178
Apr ’26121314
May ’26355
Jun ’2631723