WALLETS
WOODLAND — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in WALLETS
Buying Intent
1.55
2nd in category
Brand Trust
—
index value
Brand Desire
2.53
index value
As of Sep ’26, WOODLAND records a Buying Intent index of 1.55, placing it 2nd of 2 brands measured in WALLETS. Its Brand Trust index reads — and Brand Desire 2.53. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | 0.84 | 1.85 | 1.31 |
| Jun ’26 | 4.00 | 0.88 | 2.12 |
| Jul ’26 | — | 39.43 | 22.01 |
| Aug ’26 | 3.69 | — | 1.87 |
| Sep ’26 | — | 2.53 | 1.55 |