QSR - ASIAN
WOW! MOMO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in QSR - ASIAN
Buying Intent
2
1st in category
Brand Trust
—
index value
Brand Desire
3
index value
As of Aug ’26, WOW! MOMO records a Buying Intent index of 2, placing it 1st of 1 brands measured in QSR - ASIAN. Its Brand Trust index reads — and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| May ’26 | — | 2 | 1 |
| Jul ’26 | 2 | 1 | 1 |
| Aug ’26 | — | 3 | 2 |