TALCUM POWDER
YARDLEY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in TALCUM POWDER
Buying Intent
3.87
2nd in category
Brand Trust
3.83
index value
Brand Desire
3.17
index value
As of Sep ’26, YARDLEY records a Buying Intent index of 3.87, placing it 2nd of 2 brands measured in TALCUM POWDER. Its Brand Trust index reads 3.83 and Brand Desire 3.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 2.42 | — | 1.22 |
| May ’25 | — | 2.28 | 1.39 |
| Jun ’25 | — | 3.85 | 2.36 |
| Oct ’25 | 2.98 | — | 1.50 |
| Feb ’26 | — | 3.30 | 2.02 |
| May ’26 | 5.59 | 3.66 | 6.19 |
| Jun ’26 | 2.67 | 3.31 | 3.37 |
| Jul ’26 | 33.77 | 13.46 | 27.22 |
| Aug ’26 | 45.18 | 2.76 | 26.67 |
| Sep ’26 | 3.83 | 3.17 | 3.87 |