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YARDLEY — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 2nd of 3 in TALCUM POWDER

Buying Intent
27
2nd in category
Brand Trust
45
index value
Brand Desire
3
index value
As of Aug ’26, YARDLEY records a Buying Intent index of 27, placing it 2nd of 3 brands measured in TALCUM POWDER. Its Brand Trust index reads 45 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Apr ’2521
May ’2521
Jun ’2542
Oct ’2532
Feb ’2632
May ’26646
Jun ’26333
Jul ’26341327
Aug ’2645327

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