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COSMETIC — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 5 brands measured
As of Aug ’26, LILY leads COSMETIC on Buying Intent among 5 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | LILY | 1 | 31 | 18 |
| 2 | PIGEON | — | 2 | 1 |
| 3 | BUTTERFLY | 2 | — | 1 |
| 4 | LILLY | — | 1 | 1 |
| 5 | COLOR BAR | 1 | — | 0 |