Category leaderboard
ONLINE PAYMENT APP — Brand Buying Intent in India
India’s Buying Intent Index · Aug ’26 · 1 brands measured
As of Aug ’26, UPI leads ONLINE PAYMENT APP on Buying Intent among 1 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
Open the live dashboard →How the Index worksONLINE PAYMENT APP leaderboard
| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | UPI | 3 | — | 2 |