FORMALWEAR
ARROW — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 4 in FORMALWEAR
Buying Intent
39.66
3rd in category
Brand Trust
51.32
index value
Brand Desire
26.39
index value
As of Sep ’26, ARROW records a Buying Intent index of 39.66, placing it 3rd of 4 brands measured in FORMALWEAR. Its Brand Trust index reads 51.32 and Brand Desire 26.39. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 33.80 | 56.32 | 51.25 |
| Nov ’25 | 63.61 | 75.37 | 69.74 |
| Dec ’25 | 52.77 | 85.43 | 68.87 |
| Jan ’26 | 5.04 | 67.87 | 36.76 |
| Feb ’26 | — | 3.97 | 2.42 |
| Mar ’26 | — | 6.44 | 3.95 |
| Apr ’26 | 29.16 | 31.77 | 34.89 |
| May ’26 | 35.54 | 47.94 | 48.11 |
| Jun ’26 | 76.66 | 53.97 | 69.55 |
| Jul ’26 | 41.73 | 32.14 | 41.27 |
| Aug ’26 | 72.70 | 76.92 | 83.18 |
| Sep ’26 | 51.32 | 26.39 | 39.66 |