CEMENT
BIRLA CEMENT — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 7th of 21 in CEMENT
Buying Intent
25.22
7th in category
Brand Trust
27.95
index value
Brand Desire
18.39
index value
As of Sep ’26, BIRLA CEMENT records a Buying Intent index of 25.22, placing it 7th of 21 brands measured in CEMENT. Its Brand Trust index reads 27.95 and Brand Desire 18.39. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 76.22 | 48.70 | 66.54 |
| Nov ’25 | 55.73 | 61.12 | 65.18 |
| Dec ’25 | 47.45 | 38.72 | 48.34 |
| Jan ’26 | 45.02 | 55.09 | 56.94 |
| Feb ’26 | 130.97 | 111.13 | 130.20 |
| Mar ’26 | 69.16 | 79.34 | 80.70 |
| Apr ’26 | 69.57 | 51.35 | 66.09 |
| May ’26 | 69.29 | 27.54 | 54.53 |
| Jun ’26 | 72.13 | 36.45 | 61.57 |
| Jul ’26 | 54.75 | 12.42 | 34.66 |
| Aug ’26 | 44.23 | 60.66 | 57.39 |
| Sep ’26 | 27.95 | 18.39 | 25.22 |