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CEMENT — Brand Buying Intent in India
India’s Buying Intent Index · Sep ’26 · 21 brands measured
As of Sep ’26, ACC CEMENT leads CEMENT on Buying Intent among 21 measured brands. The table below ranks each brand by its Buying Intent index, with its Brand Trust and Brand Desire index values. All figures are monthly index values (April 2025 = 100 base).
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| # | Brand | Trust | Desire | Buying Intent |
|---|---|---|---|---|
| 1 | ACC CEMENT | 477.42 | 353.67 | 460.56 |
| 2 | AMBUJA CEMENT | 126.39 | 256.85 | 213.12 |
| 3 | ULTRATECH CEMENT | 74.72 | 105.90 | 100.02 |
| 4 | WONDER CEMENT | 34.49 | 78.14 | 64.85 |
| 5 | STAR CEMENT | 29.61 | 38.02 | 34.11 |
| 6 | INDIA CEMENTS | 39.55 | 5.91 | 25.66 |
| 7 | BIRLA CEMENT | 27.95 | 18.39 | 25.22 |
| 8 | DALMIA CEMENT | 9.35 | 12.67 | 14.94 |
| 9 | SHREE CEMENT | 10.52 | 14.71 | 14.87 |
| 10 | JAYPEE CEMENT | 3.06 | 17.07 | 12.79 |
| 11 | RAMCO CEMENTS | 8.66 | 11.38 | 10.65 |
| 12 | JK CEMENT | 12.37 | 3.09 | 8.67 |
| 13 | NARMADA | 2.78 | 6.33 | 6.31 |
| 14 | TOPCEM | 2.78 | 5.07 | 5.65 |
| 15 | BINANI CEMENT | — | 3.17 | 1.93 |
| 16 | JK LAKSHMI CEMENT | 3.83 | — | 1.93 |
| 17 | ADANI | 1.28 | 2.53 | 1.88 |
| 18 | JSW CEMENT | — | 2.11 | 1.29 |
| 19 | NUVOCO | — | 2.11 | 1.29 |
| 20 | RASHMI CEMENT | — | 2.11 | 1.29 |
| 21 | CHETTINAD CEMENT | 1.28 | — | 0.64 |