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FOUR WHEELER - LUXURY

BMW — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 4 in FOUR WHEELER - LUXURY

Buying Intent
242
1st in category
Brand Trust
230
index value
Brand Desire
209
index value
As of Jun ’26, BMW records a Buying Intent index of 242, placing it 1st of 4 brands measured in FOUR WHEELER - LUXURY. Its Brand Trust index reads 230 and Brand Desire 209. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25783543724
Aug ’25557476576
Sep ’25701326542
Oct ’25697574703
Nov ’25493448526
Dec ’25358262342
Jan ’26234181230
Feb ’26421264377
Mar ’26148313252
Apr ’26571872806
May ’26559250449
Jun ’26230209242

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