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MOTORCYCLE MANUFACTURER - LUXURY

BMW MOTORRAD — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 3 in MOTORCYCLE MANUFACTURER - LUXURY

Buying Intent
12.05
3rd in category
Brand Trust
18.29
index value
Brand Desire
3.17
index value
As of Sep ’26, BMW MOTORRAD records a Buying Intent index of 12.05, placing it 3rd of 3 brands measured in MOTORCYCLE MANUFACTURER - LUXURY. Its Brand Trust index reads 18.29 and Brand Desire 3.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2521.5259.5045.46
Nov ’2520.5610.0016.49
Dec ’2510.305.048.53
Jan ’266.725.566.79
Feb ’26—4.963.03
Mar ’2650.3928.5047.97
Apr ’266.2725.5417.74
May ’2661.3224.9248.72
Jun ’2610.676.3712.61
Jul ’261.323.913.61
Aug ’261.743.063.29
Sep ’2618.293.1712.05

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