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MOTORCYCLE MANUFACTURER - LUXURY

BMW MOTORRAD — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 3rd of 3 in MOTORCYCLE MANUFACTURER - LUXURY

Buying Intent
3
3rd in category
Brand Trust
2
index value
Brand Desire
3
index value
As of Aug ’26, BMW MOTORRAD records a Buying Intent index of 3, placing it 3rd of 3 brands measured in MOTORCYCLE MANUFACTURER - LUXURY. Its Brand Trust index reads 2 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Sep ’2542
Oct ’25226046
Nov ’25211016
Dec ’251058
Jan ’26767
Feb ’2653
Mar ’26502848
Apr ’2662618
May ’26612549
Jun ’2611613
Jul ’26144
Aug ’26233

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