BROADBAND

DNA INFOTEL — Buying Intent, Trust & Desire

India’s Buying Intent Index · Oct ’26 · 1st of 4 in BROADBAND

Buying Intent

21.03

1st in category

Brand Trust

26.23

index value

Brand Desire

4.58

index value

As of Oct ’26, DNA INFOTEL records a Buying Intent index of 21.03, placing it 1st of 4 brands measured in BROADBAND. Its Brand Trust index reads 26.23 and Brand Desire 4.58. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Oct ’26	26.23	4.58	21.03

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