BROADBAND
SITI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 2 in BROADBAND
Buying Intent
2
1st in category
Brand Trust
—
index value
Brand Desire
3
index value
As of Sep ’26, SITI records a Buying Intent index of 2, placing it 1st of 2 brands measured in BROADBAND. Its Brand Trust index reads — and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’25 | 8 | 10 | 11 |
| Sep ’25 | 16 | 1 | 9 |
| Oct ’25 | 7 | 4 | 6 |
| Nov ’25 | 8 | — | 4 |
| Dec ’25 | 8 | 14 | 18 |
| Jan ’26 | — | 4 | 2 |
| Feb ’26 | — | 2 | 1 |
| Mar ’26 | 18 | 26 | 26 |
| Apr ’26 | 13 | 3 | 9 |
| May ’26 | 2 | 14 | 11 |
| Jun ’26 | — | 3 | 2 |
| Sep ’26 | — | 3 | 2 |