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CONSUMER BATTERIES

DURACELL — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 4 in CONSUMER BATTERIES

Buying Intent
231
1st in category
Brand Trust
208
index value
Brand Desire
213
index value
As of Jun ’26, DURACELL records a Buying Intent index of 231, placing it 1st of 4 brands measured in CONSUMER BATTERIES. Its Brand Trust index reads 208 and Brand Desire 213. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25454307422
Aug ’25349373399
Sep ’25773333604
Oct ’25228162217
Nov ’25199172209
Dec ’25284278302
Jan ’26184273255
Feb ’26302323346
Mar ’26161259240
Apr ’26310232302
May ’26102149143
Jun ’26208213231

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