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EAGLE — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 3 in FLASKS

Buying Intent
16.98
2nd in category
Brand Trust
15.54
index value
Brand Desire
18.17
index value
As of Sep ’26, EAGLE records a Buying Intent index of 16.98, placing it 2nd of 3 brands measured in FLASKS. Its Brand Trust index reads 15.54 and Brand Desire 18.17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’252.34—1.18
Aug ’25—1.260.77
Mar ’2645.9956.1958.30
Apr ’2619.4821.6020.00
May ’2639.2439.5043.67
Jun ’2625.5921.4926.64
Jul ’2618.1215.6919.16
Aug ’2619.0319.1019.67
Sep ’2615.5418.1716.98

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