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KITCHEN CHIMNEY

ELICA — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 3rd of 5 in KITCHEN CHIMNEY

Buying Intent
2
3rd in category
Brand Trust
—
index value
Brand Desire
2
index value
As of Sep ’26, ELICA records a Buying Intent index of 2, placing it 3rd of 5 brands measured in KITCHEN CHIMNEY. Its Brand Trust index reads — and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Apr ’25969
May ’251—1
Jun ’25—22
Jul ’25949
Aug ’252—1
Oct ’252—1
Nov ’25758
Jan ’26748
Feb ’26232
Mar ’261—1
May ’26—42
Sep ’26—22

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