PHARMACY
EMAMI FRANK ROSS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 2nd of 2 in PHARMACY
Buying Intent
1.29
2nd in category
Brand Trust
—
index value
Brand Desire
2.11
index value
As of Sep ’26, EMAMI FRANK ROSS records a Buying Intent index of 1.29, placing it 2nd of 2 brands measured in PHARMACY. Its Brand Trust index reads — and Brand Desire 2.11. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 4.11 | — | 2.08 |
| Sep ’26 | — | 2.11 | 1.29 |