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HANDMADE PRODUCTS

FAB INDIA — Buying Intent, Trust & Desire

India’s Buying Intent Index · Jun ’26 · 1st of 2 in HANDMADE PRODUCTS

Buying Intent
74
1st in category
Brand Trust
52
index value
Brand Desire
85
index value
As of Jun ’26, FAB INDIA records a Buying Intent index of 74, placing it 1st of 2 brands measured in HANDMADE PRODUCTS. Its Brand Trust index reads 52 and Brand Desire 85. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Jul ’25405250
Aug ’25402232
Sep ’25431630
Oct ’25242527
Nov ’25274441
Dec ’25288968
Jan ’26402834
Feb ’26251621
Mar ’26517672
Apr ’2633420
May ’26423845
Jun ’26528574

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