HANDMADE PRODUCTS
FAB INDIA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 2 in HANDMADE PRODUCTS
Buying Intent
56.30
1st in category
Brand Trust
68.37
index value
Brand Desire
37.19
index value
As of Sep ’26, FAB INDIA records a Buying Intent index of 56.30, placing it 1st of 2 brands measured in HANDMADE PRODUCTS. Its Brand Trust index reads 68.37 and Brand Desire 37.19. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 23.79 | 24.68 | 27.22 |
| Nov ’25 | 27.18 | 43.92 | 40.90 |
| Dec ’25 | 28.17 | 89.44 | 68.09 |
| Jan ’26 | 40.40 | 27.93 | 33.88 |
| Feb ’26 | 25.38 | 16.02 | 20.81 |
| Mar ’26 | 50.64 | 76.09 | 71.62 |
| Apr ’26 | 32.57 | 4.44 | 19.74 |
| May ’26 | 42.16 | 37.72 | 44.84 |
| Jun ’26 | 52.35 | 85.21 | 74.39 |
| Jul ’26 | 44.25 | 99.42 | 77.64 |
| Aug ’26 | 40.66 | 28.61 | 38.63 |
| Sep ’26 | 68.37 | 37.19 | 56.30 |