HANDMADE PRODUCTS
FAB INDIA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 2 in HANDMADE PRODUCTS
Buying Intent
38
1st in category
Brand Trust
40
index value
Brand Desire
28
index value
As of Aug ’26, FAB INDIA records a Buying Intent index of 38, placing it 1st of 2 brands measured in HANDMADE PRODUCTS. Its Brand Trust index reads 40 and Brand Desire 28. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 43 | 16 | 30 |
| Oct ’25 | 24 | 25 | 27 |
| Nov ’25 | 27 | 44 | 41 |
| Dec ’25 | 28 | 89 | 68 |
| Jan ’26 | 40 | 28 | 34 |
| Feb ’26 | 25 | 16 | 21 |
| Mar ’26 | 51 | 76 | 72 |
| Apr ’26 | 33 | 4 | 20 |
| May ’26 | 42 | 38 | 45 |
| Jun ’26 | 52 | 85 | 74 |
| Jul ’26 | 41 | 97 | 74 |
| Aug ’26 | 40 | 28 | 38 |