HANDMADE PRODUCTS
FABINDIA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 1st of 2 in HANDMADE PRODUCTS
Buying Intent
72.07
1st in category
Brand Trust
86.48
index value
Brand Desire
42.31
index value
As of Oct ’26, FABINDIA records a Buying Intent index of 72.07, placing it 1st of 2 brands measured in HANDMADE PRODUCTS. Its Brand Trust index reads 86.48 and Brand Desire 42.31. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Nov ’25 | 27.18 | 43.92 | 40.90 |
| Dec ’25 | 28.17 | 89.44 | 68.09 |
| Jan ’26 | 40.40 | 27.93 | 33.88 |
| Feb ’26 | 25.38 | 16.02 | 20.81 |
| Mar ’26 | 50.64 | 76.09 | 71.62 |
| Apr ’26 | 32.57 | 4.44 | 19.74 |
| May ’26 | 42.16 | 37.72 | 44.84 |
| Jun ’26 | 52.35 | 85.21 | 74.39 |
| Jul ’26 | 44.25 | 99.42 | 77.64 |
| Aug ’26 | 40.66 | 28.61 | 38.63 |
| Sep ’26 | 68.37 | 37.19 | 56.30 |
| Oct ’26 | 86.48 | 42.31 | 72.07 |