BABY PRODUCTS
HIMALAYA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 2 in BABY PRODUCTS
Buying Intent
1.93
1st in category
Brand Trust
3.83
index value
Brand Desire
—
index value
As of Sep ’26, HIMALAYA records a Buying Intent index of 1.93, placing it 1st of 2 brands measured in BABY PRODUCTS. Its Brand Trust index reads 3.83 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 2.84 | 3.23 | 4.17 |
| Oct ’25 | — | 1.23 | 0.75 |
| Nov ’25 | 6.05 | — | 3.05 |
| Dec ’25 | — | 5.04 | 3.08 |
| Jan ’26 | 37.78 | 70.73 | 64.23 |
| Feb ’26 | 3.99 | — | 2.02 |
| Mar ’26 | — | 13.57 | 8.30 |
| May ’26 | 3.36 | — | 1.70 |
| Jun ’26 | — | 2.65 | 1.62 |
| Jul ’26 | 11.44 | 2.18 | 7.57 |
| Aug ’26 | — | 2.45 | 1.49 |
| Sep ’26 | 3.83 | — | 1.93 |