BANK - FOREIGN
HSBC — Buying Intent, Trust & Desire
India’s Buying Intent Index · Jun ’26 · 2nd of 4 in BANK - FOREIGN
Buying Intent
40
2nd in category
Brand Trust
58
index value
Brand Desire
17
index value
As of Jun ’26, HSBC records a Buying Intent index of 40, placing it 2nd of 4 brands measured in BANK - FOREIGN. Its Brand Trust index reads 58 and Brand Desire 17. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 8 | 2 | 6 |
| May ’25 | — | 6 | 4 |
| Jun ’25 | 5 | 21 | 17 |
| Sep ’25 | 25 | 36 | 34 |
| Oct ’25 | 76 | 68 | 75 |
| Nov ’25 | 34 | 55 | 48 |
| Dec ’25 | 20 | 31 | 28 |
| Feb ’26 | 1 | 4 | 1 |
| Mar ’26 | 3 | — | 1 |
| Apr ’26 | 55 | 64 | 67 |
| May ’26 | 11 | 31 | 33 |
| Jun ’26 | 58 | 17 | 40 |