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EYEWEAR

IDEE — Buying Intent, Trust & Desire

India’s Buying Intent Index · Aug ’26 · 8th of 8 in EYEWEAR

Buying Intent
1
8th in category
Brand Trust
index value
Brand Desire
1
index value
As of Aug ’26, IDEE records a Buying Intent index of 1, placing it 8th of 8 brands measured in EYEWEAR. Its Brand Trust index reads — and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Aug ’2611

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