ONLINE JOB SEARCH
INFO EDGE — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 3 in ONLINE JOB SEARCH
Buying Intent
19
1st in category
Brand Trust
12
index value
Brand Desire
21
index value
As of Aug ’26, INFO EDGE records a Buying Intent index of 19, placing it 1st of 3 brands measured in ONLINE JOB SEARCH. Its Brand Trust index reads 12 and Brand Desire 21. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 13 | 29 | 21 |
| Jul ’26 | 17 | 26 | 25 |
| Aug ’26 | 12 | 21 | 19 |