PASSENGER VEHICLES
KIA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 6th of 15 in PASSENGER VEHICLES
Buying Intent
301
6th in category
Brand Trust
270
index value
Brand Desire
276
index value
As of Aug ’26, KIA records a Buying Intent index of 301, placing it 6th of 15 brands measured in PASSENGER VEHICLES. Its Brand Trust index reads 270 and Brand Desire 276. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 88 | 61 | 80 |
| Oct ’25 | 86 | 342 | 234 |
| Nov ’25 | 160 | 81 | 122 |
| Dec ’25 | 141 | 236 | 209 |
| Jan ’26 | 36 | 3 | 22 |
| Feb ’26 | 37 | 13 | 29 |
| Mar ’26 | 176 | 172 | 194 |
| Apr ’26 | 109 | 117 | 126 |
| May ’26 | 223 | 302 | 290 |
| Jun ’26 | 231 | 261 | 266 |
| Jul ’26 | 360 | 178 | 299 |
| Aug ’26 | 270 | 276 | 301 |