PACKAGED DRINKING WATER
KINLEY — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 5 in PACKAGED DRINKING WATER
Buying Intent
23.67
3rd in category
Brand Trust
44.81
index value
Brand Desire
17.41
index value
As of Sep ’26, KINLEY records a Buying Intent index of 23.67, placing it 3rd of 5 brands measured in PACKAGED DRINKING WATER. Its Brand Trust index reads 44.81 and Brand Desire 17.41. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | — | 10.18 | 6.19 |
| Oct ’25 | 48.65 | 56.65 | 59.60 |
| Nov ’25 | 24.32 | 42.19 | 39.09 |
| Dec ’25 | 12.20 | 4.98 | 11.89 |
| Jan ’26 | 5.04 | 5.56 | 5.94 |
| Mar ’26 | 4.33 | 1.07 | 3.51 |
| Apr ’26 | 124.30 | 164.08 | 147.93 |
| May ’26 | 61.07 | 41.61 | 55.64 |
| Jun ’26 | 35.68 | 59.15 | 48.67 |
| Jul ’26 | 18.62 | 5.54 | 13.43 |
| Aug ’26 | 16.38 | 8.60 | 13.72 |
| Sep ’26 | 44.81 | 17.41 | 23.67 |