EYELINER
LAKME — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 2 in EYELINER
Buying Intent
2
2nd in category
Brand Trust
2
index value
Brand Desire
2
index value
As of Aug ’26, LAKME records a Buying Intent index of 2, placing it 2nd of 2 brands measured in EYELINER. Its Brand Trust index reads 2 and Brand Desire 2. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | — | 1 | 1 |
| Jul ’25 | 1 | — | 0 |
| Aug ’25 | 3 | 5 | 5 |
| Sep ’25 | 7 | 4 | 6 |
| Oct ’25 | 3 | 5 | 4 |
| Nov ’25 | 3 | 7 | 6 |
| Jan ’26 | 7 | 28 | 18 |
| Feb ’26 | 2 | — | 1 |
| Aug ’26 | 2 | 2 | 2 |