NON-AERATED BEVERAGES
MAAZA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 4 in NON-AERATED BEVERAGES
Buying Intent
2.58
3rd in category
Brand Trust
2.55
index value
Brand Desire
2.11
index value
As of Sep ’26, MAAZA records a Buying Intent index of 2.58, placing it 3rd of 4 brands measured in NON-AERATED BEVERAGES. Its Brand Trust index reads 2.55 and Brand Desire 2.11. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’25 | 6.43 | 8.36 | 9.02 |
| May ’25 | 4.13 | 1.14 | 2.78 |
| Jun ’25 | 3.99 | 3.31 | 5.24 |
| Oct ’25 | 53.07 | 19.64 | 39.96 |
| Nov ’25 | 7.65 | 0.80 | 4.35 |
| Apr ’26 | 12.69 | 38.33 | 29.67 |
| May ’26 | 2.24 | 10.93 | 7.41 |
| Jun ’26 | 2.67 | 15.88 | 11.45 |
| Jul ’26 | 10.93 | 8.73 | 16.51 |
| Aug ’26 | 11.69 | 8.56 | 12.03 |
| Sep ’26 | 2.55 | 2.11 | 2.58 |