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NON-AERATED BEVERAGES

PAPER BOAT — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 1st of 4 in NON-AERATED BEVERAGES

Buying Intent
123.53
1st in category
Brand Trust
132.84
index value
Brand Desire
93.84
index value
As of Sep ’26, PAPER BOAT records a Buying Intent index of 123.53, placing it 1st of 4 brands measured in NON-AERATED BEVERAGES. Its Brand Trust index reads 132.84 and Brand Desire 93.84. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
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12-month trend

MonthTrustDesireBuying Intent
Oct ’2510.4619.0915.99
Nov ’256.05—3.05
Jan ’266.72—3.40
Mar ’26—2.151.32
Apr ’261.061.751.61
May ’2639.4711.8225.49
Jun ’2637.9831.5037.92
Jul ’2644.2542.3145.58
Aug ’2668.5568.6977.30
Sep ’26132.8493.84123.53

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