CHOCOLATES - DIVERSIFIED
MARS — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 3 in CHOCOLATES - DIVERSIFIED
Buying Intent
2
3rd in category
Brand Trust
4
index value
Brand Desire
—
index value
As of Sep ’26, MARS records a Buying Intent index of 2, placing it 3rd of 3 brands measured in CHOCOLATES - DIVERSIFIED. Its Brand Trust index reads 4 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | — | 8 | 5 |
| Nov ’25 | — | 1 | 0 |
| Apr ’26 | 2 | 4 | 4 |
| May ’26 | 8 | — | 4 |
| Jun ’26 | 4 | 60 | 36 |
| Jul ’26 | — | 4 | 2 |
| Sep ’26 | 4 | — | 2 |