RTC FOODS
McCAIN — Buying Intent, Trust & Desire
India’s Buying Intent Index · Oct ’26 · 2nd of 4 in RTC FOODS
Buying Intent
23.47
2nd in category
Brand Trust
—
index value
Brand Desire
41.89
index value
As of Oct ’26, McCAIN records a Buying Intent index of 23.47, placing it 2nd of 4 brands measured in RTC FOODS. Its Brand Trust index reads — and Brand Desire 41.89. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Aug ’26 | 14.62 | 29.11 | 24.41 |
| Oct ’26 | — | 41.89 | 23.47 |