KITCHENWARE

MILTON — Buying Intent, Trust & Desire

India’s Buying Intent Index · Sep ’26 · 2nd of 4 in KITCHENWARE

Buying Intent

4.67

2nd in category

Brand Trust

2.16

index value

Brand Desire

7.21

index value

As of Sep ’26, MILTON records a Buying Intent index of 4.67, placing it 2nd of 4 brands measured in KITCHENWARE. Its Brand Trust index reads 2.16 and Brand Desire 7.21. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).

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12-month trend

Month	Trust	Desire	Buying Intent
Aug ’26	—	3.06	1.87
Sep ’26	2.16	7.21	4.67

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