SUNSCREEN
MINIMALIST — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 7 in SUNSCREEN
Buying Intent
1.55
3rd in category
Brand Trust
3.06
index value
Brand Desire
—
index value
As of Sep ’26, MINIMALIST records a Buying Intent index of 1.55, placing it 3rd of 7 brands measured in SUNSCREEN. Its Brand Trust index reads 3.06 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’26 | 2.13 | — | 1.08 |
| Aug ’26 | — | 4.08 | 2.49 |
| Sep ’26 | 3.06 | — | 1.55 |