FACE SERUM
MINIMALIST — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 3rd of 3 in FACE SERUM
Buying Intent
1
3rd in category
Brand Trust
—
index value
Brand Desire
1
index value
As of Sep ’26, MINIMALIST records a Buying Intent index of 1, placing it 3rd of 3 brands measured in FACE SERUM. Its Brand Trust index reads — and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Apr ’26 | — | 2 | 1 |
| Sep ’26 | — | 1 | 1 |