FACE SERUM
THE DERMA CO — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 1 in FACE SERUM
Buying Intent
1
1st in category
Brand Trust
2
index value
Brand Desire
—
index value
As of Aug ’26, THE DERMA CO records a Buying Intent index of 1, placing it 1st of 1 brands measured in FACE SERUM. Its Brand Trust index reads 2 and Brand Desire —. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Sep ’25 | 12 | 11 | 13 |
| Oct ’25 | 28 | 10 | 21 |
| Nov ’25 | 16 | 17 | 20 |
| Dec ’25 | 17 | — | 8 |
| Jan ’26 | 82 | 25 | 56 |
| Feb ’26 | 248 | 218 | 260 |
| Mar ’26 | 65 | 212 | 157 |
| Apr ’26 | 54 | 62 | 65 |
| May ’26 | 25 | — | 14 |
| Jun ’26 | — | 2 | 1 |
| Jul ’26 | 1 | — | 1 |
| Aug ’26 | 2 | — | 1 |