AUDIO EQUIPMENTS
MIVI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 4th of 11 in AUDIO EQUIPMENTS
Buying Intent
18.31
4th in category
Brand Trust
30.50
index value
Brand Desire
14.20
index value
As of Sep ’26, MIVI records a Buying Intent index of 18.31, placing it 4th of 11 brands measured in AUDIO EQUIPMENTS. Its Brand Trust index reads 30.50 and Brand Desire 14.20. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 25.27 | 15.68 | 22.38 |
| Nov ’25 | 53.25 | 11.12 | 34.78 |
| Dec ’25 | 18.66 | 59.39 | 72.63 |
| Jan ’26 | 92.92 | 23.37 | 51.83 |
| Feb ’26 | 28.21 | 82.61 | 66.02 |
| Mar ’26 | 3.92 | 25.44 | 20.28 |
| Apr ’26 | 13.42 | 28.38 | 24.50 |
| May ’26 | 4.22 | 12.33 | 8.51 |
| Jun ’26 | 5.34 | 10.59 | 9.16 |
| Jul ’26 | 19.26 | 10.87 | 17.53 |
| Aug ’26 | 19.27 | 15.59 | 19.85 |
| Sep ’26 | 30.50 | 14.20 | 18.31 |