COOKWARE
NIRLEP — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 1st of 3 in COOKWARE
Buying Intent
11
1st in category
Brand Trust
22
index value
Brand Desire
1
index value
As of Aug ’26, NIRLEP records a Buying Intent index of 11, placing it 1st of 3 brands measured in COOKWARE. Its Brand Trust index reads 22 and Brand Desire 1. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jun ’25 | 1 | — | 1 |
| Aug ’25 | 4 | 1 | 3 |
| Sep ’25 | 5 | 3 | 4 |
| Oct ’25 | 2 | — | 1 |
| Nov ’25 | 3 | 1 | 2 |
| Mar ’26 | 1 | 5 | 4 |
| Apr ’26 | 2 | 4 | 4 |
| Jun ’26 | 3 | 2 | 3 |
| Jul ’26 | 4 | — | 2 |
| Aug ’26 | 22 | 1 | 11 |