TOOTHPASTE - AYURVEDIC
PATANJALI DANT KANTI — Buying Intent, Trust & Desire
India’s Buying Intent Index · Sep ’26 · 1st of 4 in TOOTHPASTE - AYURVEDIC
Buying Intent
81.86
1st in category
Brand Trust
46.44
index value
Brand Desire
107.47
index value
As of Sep ’26, PATANJALI DANT KANTI records a Buying Intent index of 81.86, placing it 1st of 4 brands measured in TOOTHPASTE - AYURVEDIC. Its Brand Trust index reads 46.44 and Brand Desire 107.47. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Oct ’25 | 145.31 | 52.89 | 110.96 |
| Nov ’25 | 96.75 | 143.86 | 134.75 |
| Dec ’25 | 78.69 | 131.67 | 112.89 |
| Jan ’26 | 171.90 | 149.66 | 184.20 |
| Feb ’26 | 165.77 | 62.09 | 119.47 |
| Mar ’26 | 41.72 | 70.30 | 63.26 |
| Apr ’26 | 15.52 | 37.68 | 28.84 |
| May ’26 | 81.00 | 153.76 | 133.10 |
| Jun ’26 | 92.60 | 125.78 | 119.64 |
| Jul ’26 | 39.25 | 90.09 | 73.02 |
| Aug ’26 | 50.30 | 129.60 | 99.95 |
| Sep ’26 | 46.44 | 107.47 | 81.86 |