POWDERED DRINK
RASNA — Buying Intent, Trust & Desire
India’s Buying Intent Index · Aug ’26 · 2nd of 3 in POWDERED DRINK
Buying Intent
3
2nd in category
Brand Trust
2
index value
Brand Desire
3
index value
As of Aug ’26, RASNA records a Buying Intent index of 3, placing it 2nd of 3 brands measured in POWDERED DRINK. Its Brand Trust index reads 2 and Brand Desire 3. All figures are monthly index values on the India Buying Intent Index (April 2025 = 100 base).
Open the live dashboard →How the Index works12-month trend
| Month | Trust | Desire | Buying Intent |
|---|---|---|---|
| Jul ’25 | 6 | 3 | 5 |
| Aug ’25 | 5 | 15 | 10 |
| Sep ’25 | 12 | 1 | 8 |
| Oct ’25 | 4 | — | 2 |
| Nov ’25 | — | 48 | 28 |
| Jan ’26 | — | 1 | 1 |
| Feb ’26 | — | 3 | 2 |
| Apr ’26 | 79 | 18 | 54 |
| May ’26 | 81 | 49 | 73 |
| Jun ’26 | 85 | 109 | 109 |
| Jul ’26 | 28 | 3 | 17 |
| Aug ’26 | 2 | 3 | 3 |